Professor Stephen Lee, Course Director, Business and Management Postgraduate Prgrammes
Stephen Lee is currently Course Director, Business & Management Postgraduate Programmes in the Department of Business & Management at Bath Spa University. He is also Professor of Voluntary Sector Management at Cass Business School.
He has been College Secretary at Henley Management College and Faculty Director Strategy and Professor of Marketing at Henley Business School where he also established and ran the Centre for Voluntary Sector Management.
He has been a visiting Senior Research Fellow, South Bank University Business School and taught marketing theory programmes at University of Utrecht Business School, Erasmus (NL), Bristol Business School (UWE) and the University of Geneva.
Having undertaken research and later taught at Lancaster University Professor Lee entered the voluntary sector in 1982 as Deputy Chief Executive at the Charities Advisory Trust and Directory of Social Change. Following further senior appointments in the not-for-profit sector Professor Lee held the post of Director of the Institute of Fundraising (IOF) for a period of eleven years.
During this period he established himself as a leading authority on marketing, governance and business ethics issues.
From 1998 – 2001 he developed and led the consulting division at Kingston Smith Chartered Accountants, engaging in a wide variety of commercial assignments.
He continues to provide specialist advice to a wide range of commercial and non-profit clients on matters of corporate governance and marketing strategy. Immediate past/present clients include:- British Airways PLC, Manchester Utd. PLC, Bodywise Ltd., Working Links Ltd., Association of Chartered and Certified Accountants, UNICEF, British Red Cross.
Principle current research interests include Public Trust and Confidence in Relationship Marketing; modern conceptualisations of Business to Business marketing; the application of Market Orientation constructs; Ethical, Governance and Data Protection issues.
A Fellow of the RSA and one of only four Honorary Fellows of the IOF, in September 2000 he received the inaugural, Professional Fundraising Lifetime Achievement Award.
Selected Publications
Books
Lee S. (2007) “Prospect Research: Policy, Privacy and Ethics.” In. Hart T. (Ed.) (2007) “ Major Donors: Finding Big Gifts in Your Database and Online.” Wiley. USA. May 2007. .
Brewster C. & Lee S. (2006) “HRM in Europe’s Not For Profit International Organisations.” In ‘Managing Human Resources in Europe.’ London. Routledge.
Taylor B. & Lee S. (2005) “The Governance of Professional Associations.” London. Association of Chief Executives in Voluntary Organisations. (ACEVO) November 2005.
Lee S. & Brewster C. (2005) ‘ Employee Performance Benchmarking in the Non-Profit Context: An Exploratory Study toward Construction of a Theoretical Model.’ In ‘Management in the Non-Profit Sector.’ 3rd. Edition. The Management Centre. Cyprus. June 2005.
Lee S (2002) ‘From Marketing Products to Fundraising for Causes’. In Walker C and Pharoah C (2002) 'A Lot of Give' , Hodder and Stoughton, London, 2002
Lee S. (2000) ‘Fundraising in the United Kingdom’, In, Harris T (Ed), ‘International Fundraising’, Wiley, New York, 2000.
Lee S. (1993) ‘The Practitioners Guide to the National Lottery’, ICFM, London 1993.
Peer Reviewed Academic Journals
Sargeant A., Lee S., and Jay E. (2009) “Communicating the “Realities” of Charity Costs: An Institute of Fundraising Initiative.” Nonprofit and Voluntary Sector Quarterly. Volume 38. No.2. April 2009. 333-342.
Sargeant A., Jay, E and Lee, S. (2008) “The True Cost of Fundraising: Should Donor’s Care?” Journal of Direct, Data and Digital Marketing Practice. 9(4), 340-353.
H. Stride, S. Lee (2007) “No Logo? No Way. Branding in the Charity Sector.” Journal of Marketing Management, February 2007.
Sargeant A. Jay E. & Lee S. (2006) ‘Benchmarking Charity Performance: Returns From Direct Marketing in Fundraising’, Journal of Non-Profit and Public Sector Marketing. Volume 16. Issue ½. November 2006.
Sargeant A and Lee S (2004) 'Trust and Relationship Commitment in the United Kingdom Voluntary Sector: Determinants of Donor Behavior', Psychology & Marketing, 21(8), pp613-635. July 2004
Sargeant A. & Lee S. (2004) ‘Donor Trust and Relationship Commitment in the UK Charity Sector: The Impact on Behaviour’, Non-Profit and Voluntary Sector Quarterly (NVSQ), Vol. 23 Issue 2 June 2004
Lee S (2003) ‘ The Regulation of Fundraising: In Search of the ‘Public Good’ or an Intractable Problem of Vested Interest’, International Journal of Nonprofit and Voluntary Sector Marketing, Vol 8, No.3, 2003
Sargeant A and Lee S (2003) ‘Towards a Model of Donor Trust: Implications for HE Fund-raising Practice in the United Kingdom’, The Case International Journal of Educational Advancement, Vol 3, No. 3, March 2003.
Lee S (2003) ‘Benchmarking Charity Fundraising Costs: A New U.K. Initiative’, International Journal of Nonprofit and Voluntary Sector Marketing, Vol 8, No.1, 2003
Sargeant A and Lee S (2002) 'Improving Public Trust in the Voluntary Sector:An Empirical Analysis', International Journal of Nonprofit and Voluntary Sector Marketing, 7(1), pp 68-83.
Lee S (2002) ‘Between a Rock and a Hard Place: the impact of the Implementation of the Data Protection Act 1998 on United Kingdom Fundraising and Direct Marketing Practice.’ New Directions in Philanthropic Fundraising, 33 (3) USA.
Sargeant A and Lee S (2002) 'Trust in the Voluntary Sector: A Relationship To Giving?' Published proceedings of the 5th International Conference of the International Society For Third-Sector Research, Cape Town, South Africa, July 2002. www.istr.org/conferences/capetown/volume/index
Sargeant A and Lee S (2002) 'Individual and Contextual Antecedents of Donor Trust in the Voluntary Sector', Journal of Marketing Management, 18 (7-8), pp779-802.
Sargeant A and Lee S (2001) ‘Improving Public Trust in the Voluntary Sector: An Empirical Analysis’, HWP 0122. Henley Management College, 2001.
Sargeant A and Lee S (2001) ‘Individual and Contextual Antecedents of Donor Trust in the Voluntary Sector’, HWP 0117. Henley Management College, 2001.
Commissioned Major Research Reports.
Lee S. Stride H. & Rose S. (2007) ‘Identification of the Shaw Trust Brand Values and their Role in Driving Commitment to the Organisation.’ HMC, February 2007.
Lee S., Rose S., Stride H., & Farmer B. (2006) “Effective Brand Strategy & the International Baccalaureate Organisation.” Henley Management College.
Lee S. & Stride H. (2006) “Operationalising the Brand Values Construct in the Social Welfare Non-Profit Context.” The Shaw Trust.
Taylor B. & Lee S. (2005) “The Governance of Professional Associations.” Association of Chief Executives in Voluntary Organisations. (ACEVO)
Lee S. (2005) “Developing Effective Branding Strategies: Review of Current Corporate Identity Practice in the Canadian Commercial and Non-profit Context.” The Canadian Cancer Society.
Taylor B. Lee S. & Money K. (2004) ‘Re-conceptualising Public Private Partnerships: the Working Links Experience.’ Working Links Ltd.
Sargeant A. and Lee S. (2003) “Benchmarking the Performance of UK Charities: A New Methodology.” Institute of Fundraising.
Lee S. (2002) “The End of the Beginning: Developing Effective Fundraising Strategies within the Hospice Movement”. Help the Hospices.
Lee S. Jay E. & Sargeant A. (2001) “Stakeholder Risk Analysis: The Impact on Charity Reputation.” British Red Cross.
